Experience Matters

Executive Team

Jeff Bernstein

Jeff has spent over thirty years building bridges between capital, innovation, and great management teams. He started his career at Goldman Sachs, where he was fortunate to work with then young companies such as Yahoo!, eBay, Red Hat, Akamai, and many others, helping them articulate their vision and their acumen to potential stakeholders - and then marketing their public offerings to the most successful institutional investors globally. He then spent a dozen years investing in disruptive companies, across all sectors, on behalf of endowments, pension funds, sovereign funds, wealthy families, and his partners. In 2012 he started a multi-family office investing in young technology, services, and consumer companies, and more recently, forming Wayfare.

Jeff understands that young companies can often be overwhelmed at the Founder/C-Suite level as they move on from early funding and their initial customer set, to scaling up and raising strategic capital. This often leaks into preparedness and execution of what is an incredibly important period in a Company's lifespan.

Wayfare brings IPO process skills and workflow discipline to pre-venture and early venture stage capital formation, ensuring that the best investors for a particular company get access to the most prepared founders who are ready to build large Companies and not just great product. Our goal is to help our clients think more deeply through their business model, financial model, operating model, and leadership model, and further expand their opportunity through introductions to future stakeholders, partners and customers.

Matt Meister

Matt has spent his career providing capital advisory and transaction services to corporations across a diverse set of industries, primarily in the Technology and Life sciences sectors. He carries an extensive background in capital planning, structuring, financial analysis, and cash flow modeling.  He began his career at PNC, where he most recently led Corporate Banking business development in California, advised C-Suite on debt capital and risk management strategies, and built a portfolio of nearly $2 billion of corporate credit.

Matt understands the investor diligence process and the challenges young companies face when preparing to raise early-stage capital. He left a 10-year career at PNC to form Wayfare Capital Partners and extend his experiences to young companies, advising through the fundraising process from capital preparation through execution.

Matt earned a B.S.B.A from the University of Pittsburgh, is a Chartered Financial Analyst, and is a member of the CFA Society of San Francisco. Matt relocated to Silicon Valley in 2017 from Pittsburgh, Pennsylvania.

Hunter Ziesing

Hunter has spent the majority of his career in the San Francisco Bay Area building a large network of private and public investors, founders and philanthropists. Inspired by his own experiences founding a SaaS company that helped Non Profits build awareness and fundraise, he understands the challenges running a startup and attracting the right investment partners.  

For nearly 20 years, Hunter was a Managing Director in Institutional Equity Sales with Bank of America Montgomery Securities and founder of Conquest Capital, a long short equities hedge fund. He was also founder of The Charity of Choice Foundation, a non profit that focused primarily on raising money for LiveStrong affiliate cancer research centers.

He is a pilot and highly ranked masters competitive bicycle racer and Director Sportif of The Hammer Nutrition Masters Cycling Team that competes in North America and Europe.

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